Independent News & Media (Northern Ireland) includes Belfast Telegraph, Sunday Life and Community Telegraph amongst its publications and occupies a dominant position in the Northern Ireland newspaper marketplace. We have just completed our second year in partnership with NRS Media, running 4 programmes across 5 publications involving over 30 sales executives. Their AdImpact and AdPower programmes have helped us attain a substantial increase in revenue by introducing over 200 new customers. Furthermore, we now have a newly revitalised sales team who have benefited from the invaluable training delivered by Ellen Kenny, our NRS Account Director, at each stage of the programme. We received fantastic feedback from local businesses, who attended the compelling presentations, including those for whom the programme wasn’t appropriate. In addition, we have been able to take full advantage of these new relationships and have maximised additional sales opportunities. Simon Mann Commercial Director Independent News and Media (Northern Ireland)